A new survey conducted by the Future Foundation reveals that a majority of consumers “believe transparency is a vital element within corporate social responsibility. This is driven by a distrust of big institutions and antipathy towards concealment and opacity,” The Guardian reports. (To read the whole article, click here.) Despite the economic recession,

“an overwhelming and increasing majority (85%) believe that ‘companies should be penalised for failing to care for the environment’; and 82% agree that ‘businesses should take the issue of climate change more seriously.’”

I think this is a positive sign that indicates how the public is eager to take charge of their environment and personal health by questioning the forces that dictate what we eat, buy, drive, and drink. To get involved in the fight for corporate social responsibility and to learn about why accountability is vital to the protection of your human rights, check out these sites:

Corporate Accountability International: http://www.stopcorporateabuse.org/
Ceres : http://www.ceres.org/
New Voice of Business: http://www.newvoiceofbusiness.org/

Also, the Future Foundation’s report found that most people do not have an adequate understanding of what the word “sustainability” means. I can understand how such a widely used term can become vague, so I found a definition that puts it clearly: “Sustainable means using methods, systems and materials that won’t deplete resources or harm natural cycles.”

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